Alex has over 15 years marketing experience in the information technology and professional services industries, across public and private sectors, and international boundaries. Now leading the marketing activities for Fujitsu’s Digital Workplace Services, she is most interested in the impact of new and emerging technology in the workplace on the end user’s overall lifestyle.
Being able to attract new skills and the best and brightest talent will be what drives success in the fourth industrial revolution.
And if they’re going to come out ahead, companies will need to provide their new workforce with the right roles, culture, environment, technology and experience. So, businesses... Read more
I joined the working world around about the time the American comedy film Office Space hit cinemas and satirized the lives of office workers preparing for the Millennium Bug. It’s crazy to think that small office cubicles, where people would work away in their silos, formed the centrepiece of... Read more
This article takes a hypothetical look at what a worker’s day in a car factory might look like in 2025
“Klaus is Head of Manufacturing for a German car-maker. The year is 2025. Although by no means a small operation, his company is not quite in the top five makers... Read more
Imagining what life and work could be like for someone working in the transport sector in 2025
“It’s 2025, and the transport sector has seen some considerable changes. By now, three out of five cars are battery-electric vehicles, but also the way that people get around the urban jungle has... Read more
Technology is just part of the answer - you need to look beyond technology to understand the fundamental business drivers for success in today's fast-paced world. In this session, we will explore the different variables that impact results, how they are co-related and why.
https://www.youtube.com/watch?v=em0NF6g9YzQ Read more
Businesses have spent years establishing working processes now being forcibly undone by a combination of technology and employees’ expectations.The result is a notable degree of uncertainty for senior decision makers in IT and HR tasked with plotting the future of the businesses and employees they’re responsible for.
So how can... Read more
In the digital era, people and experiences are still key in physical retail.
“The year is 2025. Catherine, a manager of a fashion store in London is in the middle of her running session at her gym. Advances in immersive virtual reality have transformed the humble treadmill into a multisensory... Read more
Autumn is a time that means lots of things to different people. To some, it represents the return of pumpkin spice lattes and warm comfort food, for others it’s the start of seasonal festivities.
But to me, Autumn also signals Fujitsu Forum.
Our two-day conference is the season’s most exciting business... Read more