FUJITSU Work Life Shift – a positive opportunity for us all

By Andrew Davis, - Employee experience

Workplace transformation – rebalancing home and work

Technological change within the workplace is not a new phenomenon. But the 2020 pandemic led to a  fundamental change in our perceptions of what can be possible when businesses are forced to react and adapt at speed. The crisis and our subsequent reliance on technology led workers to challenge their scepticism of ‘anything technical’, and as such, many no longer feel meetings must be face-to-face.

Another factor in the shift towards the increasing use of technology is the change in our personal lives. Grandparents are now using Zoom to stay in touch with their grandchildren. Avid shoppers have traded in shopping bags for online orders, and many others have converted to digital services like online banking.

Essentially, many of the cultural barriers to technology adoption have been lifted and this opens up a massive opportunity for workplaces to challenge the very foundations of their traditions. This moment has given us the chance to reimagine everything in a more sustainable, inclusive, and healthier way, which will create a more fulfilling and productive employee experience.

In this blog, I want to outline how we can make the most of the opportunity that has been given to us.

Enabling flexible and workplace agility

A question every business faced at the height of the 2020 pandemic was: How do we enable smart working so our employees can work from anywhere?

Modern management and cloud solutions provide a platform for us to achieve this. However, it does introduce an additional element of cybersecurity risk. To counter this, we also need to fundamentally rethink our approach to security.

Previously, we’ve placed our trust in the corporate network as the fort that protects our digital assets and data. Now, businesses ideally need to move to a ‘Zero Trust Net Security’ approach whereby everyone and everything trying to access the corporate network is treated as hostile, until their identity has been validated and we know exactly what and why they’re trying to access it. This approach means we can enable people to work from anywhere on any device, in the knowledge that they’re safe to.

Modern management and cloud solutions also grant workers access to the latest technology, which contributes to employee workplace experience, productivity, and business’ competitiveness. As part of this, businesses need to regularly consider the digital workplace collaboration tools their providing and how they help their workforce to collaborate effectively in this new paradigm.

Video and voice conferencing are a great start, but visual collaboration tools take it to the next level. In my team, it’s taken the place of those quick brainstorm conversations where we’d all just swivel our chairs round and throw some ideas about. And that’s the kind of technology that has now found a place in the new workplace we’re seeing.

Reimagining work processes with AI and Automation

Once you’ve got your teams working effectively from anywhere, it’s time to go deeper by looking at how they get work done.

I think one of the most impactful technologies here is automation. There are many mundane tasks, such as form filling and data transference, that take valuable time away from employees. By automating these tasks you’re able to give more time back to employees who can then dedicate it to tasks that bring greater value to the customer, such as forging better connections with clients, and resolving the individual problems directly impacting them. This also creates valuable thinking time, enabling your workforce to learn, explore, and innovate – all vital activities needed to thrive in an uncertain world.

Artificial intelligence (AI) is another example of a workplace technology that can free up time for employees and give greater value to the customer. Using AI to manage customer claims can save employees from spending ages typing out individual responses. That means if there’s a surge in enquiries from customers, the robots can easily scale up responses, so customers can get their answers quickly.

Prioritizing workplace culture change

Workplace culture is often overlooked as a priority when rolling out changes. Is your culture accepting and adaptive to new ways of working because unless you support employees in adapting nothing will change.

You may rollout cloud, but without cultural buy-in, your employees will still be sharing their files across email, rather than collaborating online (which is what gives your organization the agility it needs to move at pace).

You’ve got to challenge engrained behaviors and encourage an explorative attitude. And this is going to become all the more important as no-code and low-code become more common in the workplace because employees will have the capabilities to easily build their own ideas.

Employee wellbeing is another aspect of workplace culture that’s essential to consider when implementing new workforce technology. Flexible working has removed the bookends of the working day, which has blurred the lines between work life and personal life. Businesses need to ensure their employees are working in healthy, sustainable ways, but this can be hard to manage when employees are hidden at home.

For me, analytics provides us with the insight to help our employees through these changes. Spotting patterns of behavior and providing nudges to help us change our ways of working. But this needs to be done with great care. By ensuring we use these tools to support, not monitor, we can build trust, an essential component for any organization aiming to be successful with agile ways of working.

The amount of workplace technology organizations are now using is perhaps in response to 2020 pandemic, however, its introduction to the workplace was inevitable, and will likely be permanent.

While some may choose to head back to the office in order to catch up with colleagues and hit the refresh button, in the long-term, allowing for more time at home – in the form of a hybrid workplace or completely as remote working – will become part of business as usual.

The work life shift is irreversible, and with the right approach to smart working we can make it work for the better.

Transform your workplace with Fujitsu Work Life Shift.

Sign up to our regular newsletter and get all the latest articles straight to your inbox

Our newsletter contains some of the latest content and includes a recap of the top posts you might have missed as well as a peek at what's coming up before it's published.